Name a key feature of Brunswick’s product line that dealers must know.

Understanding the technology and innovation integrated into Brunswick's marine products is essential for dealers because these features often set Brunswick apart from competitors. This knowledge enables dealers to effectively communicate the value propositions to customers, highlighting how advanced designs, materials, and functionalities enhance the overall boating experience.

By being well-versed in the specific innovations, such as improved safety features, fuel efficiency, or user-friendly interfaces, dealers can address customer needs more accurately and demonstrate how Brunswick products fulfill those needs better than other options available in the market. This technical insight builds credibility and can significantly influence purchasing decisions, making it a foundational aspect of effective sales strategies.