Which strategy can dealers use to educate customers about new Brunswick models?

Hosting seminars and offering test rides is an effective strategy for dealers to educate customers about new Brunswick models because it provides an interactive and engaging experience. Seminars allow dealers to present detailed information about the features, benefits, and technologies of the new models, while addressing any questions customers may have in real-time. Offering test rides gives potential buyers the opportunity to experience the performance and comfort of the new Brunswick models firsthand, thereby enhancing their understanding and appreciation of the product. This hands-on approach not only builds trust and rapport with customers but also encourages them to make informed purchasing decisions based on their personal experience.

Limiting information to brochures does not foster the same level of engagement or experiential learning, while referring customers to online forums may leave them without the direct support and information they need to fully appreciate the new models. Focusing solely on in-store sales techniques may also neglect the importance of educating customers through personal interactions and real-world demonstrations.